Originally Posted by Old deckhand
A buyer's broker is more interested in making a sale then getting the best deal for the buyer.
While everybody does the job they do with an eye to making a living, I don't think that making a living--- a sale in the case of a broker--- is always the only motivator.
This is why I stated earlier than I think it is so critical that a boat buyer have or learn the skill it takes to judge character. I've found that the ability to do this is much rarer than I would have thought. Witness all the scams that people of all ages fall for, many of them people you would have thought knew better.
There are brokers out there who genuinely want to see a customer get the right boat and genuinely want to get the best deal for that customer. That was certainly the case in the broker we enlisted to help us buy the boat we have in the PNW. He did things on our behalf or flat out for us we never would have expected--- or asked--- him to do.
Becaiuse...... the really good brokers (or car saleseman or.....) have learned that a customer does not represent a one-time deal. If you treat them well and make a genuine effort to help them get the best boat at the right cost, guess what? If down the road that customer decides they want a different boat, or they want to seriously upgrade their boat, or whatever, guess who they're going to call?
And even if a customer never buys another boat, as we probably will not in the PNW, customers do not take a vow of silence when they're done with the buying process and have their boat. In the sixteen years since we bought our PNW boat, we have probably recommended the broker we used in the acquisition of our boat more than 200 times to people who have asked us if we had any recommendations for a good broker.
Obviously, not every person to whom we suggested talking to the broker we used did so, and even if they did, there is every chance they did not end up buying a boat through him.
But some of them did. And given the kind of boats he and the company he works for sell, a single sale represents a major chunk of change to the broker.
Would these customers have found their way to "our" broker had we not recommended him? Maybe. Maybe not. But this broker has learned the value of a good, long-lasting relationship/friendship with every person he deals with, whether they ultimately buy a boat from him or not.
Because a person in sales never knows when that customer from ten years ago, or a guy who heard from another guy to "use this broker, he's terrific," will walk in the door or punch in his number on the phone.
Based on what I read and hear, there are not a lot of boat brokers like that out in the world. But there are some, which is why I feel it is so important to be able to recognize a winner when you come across one. And that takes the ability to be a good judge of people.